Craft at scale: 3 reasons to choose Cube Creative Automation

Your brand is one of your most valuable assets, and your creative content is where that brand is on full display. But with so many creative assets to produce, maintaining that high standard needed across all touchpoints, markets and audiences can be difficult.

At Cube, we believe that craft and efficiency can and should go hand in hand, no matter the scale. Coming from an innovation lab inside creative production company Ambassadors, we have the technology, expertise and resources to offer Creative Automation at its full potential.

Here’s what we do differently than other Creative Automation providers — and why that has allowed us to deliver quality and quantity since 2013:

1. We can build templates for every need

At Cube, we create templates that are fully tailored to a project’s creative, technical, and operational requirements.

DIY template builders (unlike Cube) restrict you to the basic functionalities they offer out of the box, which may result in unpolished, generic or off-brand outputs. But because we’ve designed our own dynamic templating system to be adaptable and scalable, we’re set up to accommodate every need.

This flexibility lets us craft templates for a wide range of output formats, data sources, languages, channels, visual styles, animation techniques, and audio requirements. We’ve developed design and video templates for various use cases. For social, digital, TV, (digital) out-of-home, or in-store. Incorporating live action, UI animation, 3D graphics, screen replacements, adaptive typography, AI-generated voice-overs, and even full visual and motion brand design systems.

What you need, we most likely have — and if we don’t, we can make it. The possibilities are endless.

2. We put our creative production expertise to work

Our foundation in creative production allows us to offer better solutions to our clients.

As part of a creative production company working with brands and agencies daily, we know how to handle all kinds of creative projects: from award-winning commercial films to sonic branding and everything in between. This also lets us understand the challenges (and opportunities) facing the creative industry because we're not outsiders looking in — we’re at the very heart of it. 

We can also create more effective and more innovative solutions by collaborating with and learning from our in-house experts and teams from various disciplines. We’re engineers, creatives, artists, producers, and strategists, bringing together a wide range of perspectives, skills, technologies, and experiences.

This way, we can help clients approach Creative Automation holistically, factoring in all kinds of creative, technical, operational, and strategic considerations. The outcome? Solutions that drive the best possible results, without losing sight of quality and creativity.

3. We offer extra creative production services if needed

Being part of a full-service creative production company allows us to provide Cube clients with extra services that go beyond templating, fully supporting their Creative Automation needs.

We’re happy to work with your existing briefs and assets to create templates, partnering with your teams and vendors. But when you need extra support, you can also call on us for managed, creative, production, and strategic services, giving you the flexibility to involve us as needed on a project-by-project basis.

Why opt for this? Our teams design and produce with scalability in mind, applying best practices and ensuring everything remains adaptable for future needs. And by working with one party instead of separate vendors, you get smoother collaboration, stronger brand alignment, faster turnaround times, and better output — saving you even more time, costs and headspace.

Cube is not just a software or creative production company. We combine tech, expertise and services so you can achieve the best possible work. Discover how Cube’s unique approach to Creative Automation enables your brand to deliver handcrafted perfection at scale.